GENYOUth and the NFL: Perfect Together

GENYOUth and the NFL: Perfect Together

GENYOUth and the NFL: Perfect Together The Ultimate Lineup

The NFL and GENYOUth have an outstanding partnership.

NFL FLAG is the official Flag Football program of the NFL.  GENYOUth is a nationally recognized youth wellness organization with reach and impact. GENYOUth and its partners have a shared purpose: creating healthy school communities by empowering students and providing the resources for youth to build healthy, high-achieving futures.

GENYOUth is on a mission is to empower youth athletes and instill a lifelong passion for flag football through leagues that are engaging, fun, and accessible for everyone.  With the support of the NFL, they provide a structured opportunity for kids to discover the importance of sportsmanship, teamwork, and friendship—both on and off the field.

To support high quality physical education and grow opportunities for students to be active before, during and after school, GENYOUth, with the support of the NFL Foundation, developed a turnkey approach to help Physical Education teachers build a foundation of healthy, lifelong physical activity for their students.   Since 2014, over 24,000 FLAG-In-Schools kits have helped 13M students get active. This kit is a great way to give students the opportunity to “Play 60” while introducing them to the fast-paced fun of NFL FLAG. Serving youth athletes ages 4 to 17 years old across the country. NFL FLAG leagues are no contact, giving boys and girls of all abilities a chance to develop their fundamental football skills in a positive, inclusive environment.

Learn more about this partnership at:


NFL FLAG Football | Play Youth Flag Football Across U.S.